ENHANCING REAL ESTATE FEASIBILITY STUDIES WITH MULTI-CRITERIA AND RISK ANALYSIS TOOLS

Authors

DOI:

https://doi.org/10.35760/eb.2026.v31i2.906

Keywords:

AHP, Feasibility, Monte Carlo, Performance Prism, Real Estate

Abstract

Conducting a reliable feasibility study is crucial yet challenging before starting any real estate project. This study presents a detailed case of a comprehensive feasibility assessment for a medium-scale real estate development in the Greater Jakarta area. It integrates multiple analytical tools, including the Performance Prism framework to identify key performance indicators, and the Analytic Hierarchy Process (AHP) alongside Pareto analysis to prioritize them. Financial viability was assessed through engineering economic calculations supported by Monte Carlo simulation. The base case simulation indicated a strong financial outlook, with a positive Net Present Value (NPV) and a healthy Internal Rate of Return (IRR). To test the project’s resilience, five additional scenarios were analyzed for sensitivity, exploring how variations in key assumptions might affect financial outcomes. This combined approach provides a thorough evaluation by incorporating both quantitative data and qualitative insights, ensuring a balanced and robust feasibility study for the real estate project.

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Author Biographies

  • Jason Lim, Pradita University

    Jason Lim is a Senior Lecturer in the Civil Engineering Department, Pradita University. He also holds senior position in one of the major developers in the Greater Jakarta Area. His research areas are construction management, project management, and engineering economics.

  • Firman Sarifudin, Tarumanagara University

    Firman Sarifudin was a student at Master of Civil Engineering, Graduate Program, Tarumanagara University. He was in her final year and was doing his thesis for Master’s degree during this research.

  • Elia Oey, Binus University

    Elia Oey is a faculty member in International Business and Management, Bina Nusantara (Binus) University. She was a supply chain practitioner prior to join Binus University. Her research areas are operation management, (global) supply chain management and cross-cultural management

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Published

2026-09-10

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How to Cite

Lim, J., Sarifudin, F., & Oey, E. (2026). ENHANCING REAL ESTATE FEASIBILITY STUDIES WITH MULTI-CRITERIA AND RISK ANALYSIS TOOLS. Jurnal Ilmiah Ekonomi Bisnis, 31(2), 180-199. https://doi.org/10.35760/eb.2026.v31i2.906

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