KONSTRUKSI IDENTITAS SOSIAL GENERASI Z MELALUI INTERAKSI DENGAN CHATGPT

Salim Salim; Rahmadiana Rahmadiana; Rifaldi Zibran; Nurul Fajriah

doi:10.35760/mkm.2025.v9i1.14458

KONSTRUKSI IDENTITAS SOSIAL GENERASI Z MELALUI INTERAKSI DENGAN CHATGPT

Salim Salim
Institut Bisnis dan Komunikasi Swadaya
Indonesia

Rahmadiana Rahmadiana
Institut Bisnis dan Komunikasi Swadaya
Indonesia

Rifaldi Zibran
Institut Bisnis dan Komunikasi Swadaya
Indonesia

Nurul Fajriah
Institut Bisnis dan Komunikasi Swadaya
Indonesia

DOI: http://dx.doi.org/10.35760/mkm.2025.v9i1.14458

Abstract

The research aims to understand how the construction of Generation Z's social identity is formed through the process of intrapersonal communication when using ChatGPT as a medium of self-expression or virtual venting. The descriptive qualitative approach is an approach used in research with the constructivist paradigm. This study explored the subjective experiences of six purposively selected Gen Z informants. The results of the study show that ChatGPT acts as a neutral reflective space for Generation Z. Generation Z interprets ChatGPT not just as a technological tool, but as a symbolic space that is safe, neutral, and supports self-reflection. The three main themes identified are: a safe space without judgment, privacy and control over personal information, and the free exploration of identity. Interaction with ChatGPT is a means of intrapersonal communication that helps Gen Z manage emotions, understand themselves, and form social identities authentically without social pressure. In this context, ChatGPT acts as a dialogue partner that supports emotional well-being and the search for self-meaning in the midst of the complexity of digital culture.

Keywords

virtual venting; chatGPT; generation Z; social identity; intrapersonal communication

References

Creswell, J. W., & Creswell, J. D. . (2018). Research design: qualitative, quantitative, and mixed methods approaches. (Fifth edit). Sage Publications, Inc.

Creswell, J. W., & Poth, C. N. (2018). Qualitative Inquiry and Research Design: Choosing Among Five Approaches (4th ed.). Sage Publications.

Duarte, F. (2025). Exploding Topics: Jumlah Pengguna ChatGPT 2025.

Guest, G., Namey, E. E., & Mitchell, M. L. (2020). Collecting Qualitative Data: A Field Manual for Applied Research. SAGE Publications.

Ho, A., Hancock, J. T., & Miner, A. S. (2020). Psychological, Relational, and Emotional Effects of Self-Disclosure After Conversations With a Chatbot. Journal of Communication, 712–733(4), 712–733. https://doi.org/https://doi.org/10.1093/joc/jqy026

Kamila, N. M., Diarta, A. A., & Nuranisa, S. D. (2023). Persepsi Pengguna Media Sosial Terhadap Konten Informasi Mental Health (Studi Kasus Pada Platform Satupersen). Mediakom : Jurnal Ilmu Komunikasi, 7(2), 134–147. https://doi.org/10.35760/mkm.2023.v7i2.9131

Lammertyn, M. (2024). 60+ChatGPT Statistics and Facts You Need to Know in 2025. https://blog.invgate.com/chatgpt-statistics

Littlejohn, S., & Foss, K. A. (2022). Ensiklopedia Teori Komunikasi. Kencana Prenada Media Group.

Lucas, G. M., Gratch, J., King, A., & Morency, L.-P. (2014). It’s only a computer: Virtual humans increase willingness to disclose. Computers in Human Behavior, 37. https://doi.org/https://doi.org/10.1016/j.chb.2014.04.043

Miles, M. B., Huberman, A. M., & Saldana, J. (2014). Qualitative Data Analysis A Methods Sourcebook (3rd ed.). Sage Publications.

Mulyana, D. (2022). Pengantar Komunikasi (2nd ed.). Gramedia.

Neuman, W. (2016). Metode Penelitian Sosial: Pendekatan Kualitatif dan Kuantitatif (B. Sarwiji (ed.); 7th ed.). Indeks.

Norsely, F., Arviani, H., & Achmad, Z. A. (2023). Pengalaman Interaksi Pengguna Remaja Curhat dengan ChatGPT. Komunikologi: Jurnal Pengembangan Ilmu Komunikasi Dan Sosial, 7(2), 120. https://doi.org/10.30829/komunikologi.v7i2.16653

Patton, M. Q. (2015). Qualitative Research and Evaluation Methods (4th ed.). Sage Publications.

Safitri, A. D., Achmad, Z. A., Arviani, H., Zuhri, S., Mustikasari, R. P., & Chairil, A. M. (2022). Dampak Publisitas Negatif Cyber Abuse Melalui Tinder Pada Remaja Di Kota Surabaya. Metacommunication; Journal of Communication Studies, 7(1), 36. https://doi.org/10.20527/mc.v7i1.12679

Sahputra, F. I., & Anggaraeni, F. D. (2022). … human–computer interaction with educational psychology in Medan: Hubungan interaksi manusia dan komputer dengan psikologi pendidikan di Kota Medan. Psikologia: Jurnal Pemikiran Dan Penelitian Psikologi, 17(7). https://talenta.usu.ac.id/jpi/article/view/8293%0Ahttps://talenta.usu.ac.id/jpi/article/download/8293/5150

Sarker, M., Zhou, L., Eberhart, A., & Hitzler, P. 2022. (2022). Neuro-symbolic artificial intelligence: Current trends. Journals.Sagepub.Com. https://doi.org/https://doi.org/10.3233/AIC-210084

Sundar, S. S. (2020). Rise of Machine Agency: A Framework for Studying the Psychology of Human-AI Interaction (HAII). Journal of Computer-Mediated Communication, 25(1), 74–88. https://doi.org/10.1093/jcmc/zmz026

Sundar, S. S., & Kim, J. (2019). Machine heuristics: When we trust computers more than humans with our personal information. Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems. https://doi.org/https://doi.org/10.1145/3290605.3300768

Thiodanu, B., & Sari, W. P. (2020). Fenomena Curhat Online pada @Cerminlelaki di Instagram. Koneksi, 3(2), 435. https://doi.org/https://doi.org/10.24912/kn.v3i2.6445

Triệu, P. (2020). Seeing the Invisible: Understanding the Implications of Social Media Invisible Responses for Well-Being and Relational Development. University of Michigan.

Zhang, B., & Sundar, S. S. (2019). Proactive versus reactive personalization: Can customization of privacy enhance user experience? International Journal of Human-Computer Studies. Elsevier. https://doi.org/https://doi.org/10.1016/j.ijhcs.2019.03.002