Keni, Keni, and Nicholas Wilson. “ATTITUDE TOWARD KOREAN CELEBRITIES VS INDONESIA CELEBRITIES: WHICH ONE HAS A STRONGER EFFECT ON PURCHASE INTENTION?”. Jurnal Ilmiah Ekonomi Bisnis 31, no. 1 (April 7, 2026): 1–22. Accessed May 30, 2026. https://ejournal.gunadarma.ac.id/index.php/ekbis/article/view/126.